PIRA Energy Group

  • . Multi-Client Study Market Dominance and Success: Strategies of the World's Top 10 Energy Companies Market Dominance and Success: Strategies of the World's Top 10 Energy Companies The global energy industry has undergone significant restructuring and rationalization over the last five years, triggered by a period of low financial performance following the oil price weakness caused by the 1997-98 Asia Crisis.
  • . Companies Included in the Study Amerada Hess BP ChevronTexaco ConocoPhillips ENI ExxonMobil Marathon Repsol Shell TotalFinaElf PIRA has carefully examined the world's Top 10 energy companies' visions and stated strategies to determine their ability to achieve market dominance.
  • . In its latest multi-client study, MARKET DOMINANCE AND SUCCESS: STRATEGIES OF THE WORLD'S TOP 10 ENERGY COMPANIES, PIRA undertakes a comprehensive competitive and benchmarking study and strategy assessment of the world's largest publicly traded oil and gas companies.
  • . Amid this environment of post-merger integration and potential further restructuring, the challenge now will be for companies to develop, execute and deliver on new strategies to provide competitive advantages.

    Marketing strategies: Facts and details from Encyclopedia Topic
  • Search entire site: Marketing strategies (Encyclopedia) [ Marketing strategies facts from encyclopedia topic] Strategy quick summary: A strategy is a long term plan of action designed to achieve a particular goal....
  • . Marketing strategies are those plans designed to reach marketing quick summary: Traditionally, marketing has been a term applied to the craft of linking the producers (or potential producers) of a product or service with customers, both...
  • . Marketing strategies are partially derived from broader strategic management quick summary: Strategic management is the process of specifying an organizations objectives, developing policies and plans to achieve these objectives, and allocating resources...
  • . Marketing strategies are dynamic and interactive.
  • . There are a number of ways of categorizing these generic strategies.
  • . Strategies based on Market dominance strategies quick summary: Market dominance strategies are a type of marketing strategy that classifies firms based on their market share or dominance of an industry....

    List of marketing topics: Facts and details from Encyclopedia Topic
  • . [For more, click on this link] (CRM) The marketing mix approach is one model of crafting and implementing marketing strategies....
  • . [For more, click on this link] growth strategies Absorption into a single firm of several firms involved in the same level of production and sharing resources at that level [For more facts about this topic, click this link] Absorption into a single firm of several firms involved in all aspects of a product's manufacture from raw materials to distribution [Follow this hyperlink for a summary of this subject] innovation strategies Business strategies can be categorized in many ways....
  • . [For more facts about this topic, click this link] strategies for mature and decining markets Market dominance strategies are a type of marketing strategy that classifies firms based on their market share or dominance of an industry....
  • . [For more info, click on this link] Marketing warfare strategies are a type of strategies, used in business and marketing, that try to draw parallels between business and warfare, and then apply the principles of military strategy to business...

    OPTIMARK channel strategy and Revenue Rocket : Workshops : Product design to market dominance
  • . Learn four fundamentally different strategies.
  • . Distinctly different strategies will be modeled for disruptive vs.


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    Marketing is involved in every phase of your product life cycle
  • . When you eliminate failure, you can't help but to succeed." Guy Smith, Silicon Strategies Marketing Marketing is involved in all phases of product development - from conception, to sales, and through support.
  • . Silicon Strategies Marketing guides you through all phases of product strategy development.
  • . We work with your management and marketing teams to guide processes on: identification definition Product development relationships Silicon Strategies Marketing works with your internal teams, prospects, customers and analysts to meet market demands and outmaneuver competitors.
  • . Your (ROI) from working with Silicon Strategies Marketing will create the difference between market dominance and failure.

    Unleashing the Killer App: Digital Strategies for Market Dominance
  • Thought Leaders of Product Development & Management Bookstore Categories: | Unleashing the Killer App: Digital Strategies for Market Dominance Larry Downes and Chunka Mui 1998, 227 pages, hardcover (087584801X) This is a timely book on the importance and practical ways of developing radical innovations based on digital technology.
  • . It offers broad prescriptions for organizations on developing business and product strategies that are suited to the rapidly growing world of electronic commerce.
  • . For example, it contradicts itself when it talks about McDonald's three strategies as being customer convenience, customer value, and optimal operations (p.
  • . While it is unclear how these can be termed strategies in the first place, it is even less clear how the so-called digital strategy fits in here.

    Business Planning Glossary and Executive Summaries -
  • . Marketing audit: A comprehensive and systematic examination of a company’s or business unit’s marketing environment, objectives, strategies, and activities with a view of identifying and understanding problem areas and opportunities, and recommending a plan of action to i Marketing-cost analysis: Assigning or allocating costs to a specified marketing activity or entity in a manner that accurately captures the financial contribution of activities or entities to the organization.
  • . Strategic marketing management: The planned process of defining the organization’s business, mission, and goals; identifying and framing organizational opportunities; formulating product-market strategies, budgeting marketing, financial, and production resources; developing reformulatio Target market: The target market is a defined segment of the market that is the strategic focus of a business or a marketing plan.

    Business Majors: textile industry analysis
  • . The PIMS study was a long term study, started in the 1960s and lasted for 19 years, that attempted to understand the Profit Impact of Marketing Strategies (PIMS), particularly the effect of market share.
  • . The benefits of high market share naturally lead to an interest in growth strategies.
  • . The most appropriate market dominance strategies were assessed given the competitive and regulatory environment.
  • . Market dominance strategies are a type of marketing strategy that classifies firms based on their market share or dominance of an industry.
  • . Each operating division (also called strategic business units) was treated as a semi-independent profit center with its own revenues, costs, objectives, and strategies.

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    The Emergence of Dominant Designs - American Marketing Association -
  • . Managers who want to increase the probability of their product becoming a dominant design and/or speed up the emergence of a dominant design should consider strategies to weaken appropriability by allowing other firms to share the innovation rents and should also encourage market-based de facto standard-setting processes.
  • . In addition, managers can use the proposed model to predict the probability and time of emergence of dominant designs, information that can be useful in developing marketing strategies for a new product.

    Search Marketing Market Analysis - JupiterResearch
  • . It provides frameworks for evaluating search engine optimization and marketing strategies, and guides marketers in selecting agencies.
  • . As paid search begins to occupy a significant position in marketers' budgets, both agencies and marketers must focus on intelligent keyword, bidding, and creative strategies to extract the most effective return on investment (ROI) from their campaigns.

    The CEO Refresher - Marketing's New Reality
  • . To remedy this, marketing must identify, evaluate, and select marketing opportunities, laying down strategies and determining tactics for achieving target market dominance.
  • . Marketing then once again begins to develop its arsenal of strategies for brand differentiation, customer loyalty, and persuasive advertising tactics.
  • . Organizational value doesn't come through knowing who the competition is and creating strategies to compete, but through knowing where the value creation comes from and how to effectively influence and increase that value.