MARKET ORIENTED

About of MARKET ORIENTED









Marketing Science Institute: Report Summary 94-103

  • . 94-103 Market Oriented Isn't Enough: Build a Learning Organization Stanley F.



    Marketing Science Institute: Report Summary 91-128
  • . 91-128 Becoming More Market Oriented: An Exploratory Study of the Programmatic and Market-Back Approaches John C.
  • . Narver; 32 pages; 1991 Examines the effectiveness of two alternative strategies for becoming more market oriented using a sample of 36 strategic business units in an industrial firm.
  • . Recent research has shown what intuition suggests—that businesses that are more market oriented enjoy higher profitability as well as superior sales growth, customer retention, and new product success.
  • . With the evidence that a market orientation really matters, the critical question is how a business becomes more market oriented.
  • . An alternative approach to becoming more market oriented is what we call the market-back approach, in which a business first develops strategies for creating buyer value and then continuously learns from these value-creation efforts.
  • . Summary and Implications We examined the effectiveness of two alternative strategies for a business to become more market oriented.



    What the Hell Is "Market Oriented?"
  • Find out more information about the selected item and place it in your Shopping Cart NEW SEARCH BROWSE BY TOPIC What the Hell Is "Market Oriented?" Publication Date: Nov 1, 1988 Availability: In Stock Author(s): Type: Harvard Business Review Article Product Number: Length: 6p a link to this page.



    EUROPEAN BUSINESS SCHOOL (ebs): curricula
  • . Here there will be an examination in particular of the motives and principles of political brand management that are after all intended to lead to a “buy” or vote decision by the voter in the sense of a market-oriented approach.
  • . Customer Value Management In the “Customer Value Management” element of the course, the participants are intended to learn the principles of a (customer) value-oriented market approach.
  • . As well as the theoretical background, the common valuation procedures and options for the application of CVM in the context of market-oriented company management will be discussed.

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    Servizi di business intelligence erogati da bizOnweb.
  • . Le soluzioni di business intelligence applicate al web consentono di trasformare in valore reale le grandi quantità di dati di cui ogni azienda dispone, così da mantenere i clienti acquisiti e battere la concorrenza, trasformando i processi di business aziendali da "product oriented" in "market oriented".


    Market-Oriented Pricing — www.greenwood.com
  • - www.greenwood.com/catalog/MBY/.aspx All Greenwood Products » » Market-Oriented Pricing Market-Oriented Pricing Strategies for Management (Click to Enlarge) This book is not currently available for purchase Online.


    Market-Oriented Technology Management: Innovating for Profit in Entrepreneurial Times
  • Thought Leaders of Product Development & Management Bookstore Categories: | Market-Oriented Technology Management: Innovating for Profit in Entrepreneurial Times Fred Y.
  • . Gunther, and Market-Oriented Technology Management: Innovating for Profit in Entrepreneurial Times , by Fred Y.
  • . "These prescriptions are directionally correct, but need considerable tailoring to the distinctive character of each emerging technology and the particular characteristics of the organization." (page 52) The second of the newer offerings, Market-Oriented Technology Management: Innovating for Profit in Entrepreneurial Times by Fred Phillips, is a frustrating book in many ways.


    FAO:AG21:Magazine:Spotlight:Contract farming, Asia
  • Search Magazine | Guide Spotlight / 1998 Contract farming in Asia Market-oriented farming offers producers lower risks and gives processors a guaranteed supply of raw materials In much of Asia, agriculture is still based largely on small family holdings, seasonal production and traditional cultivation and management practices.
  • . Their task: to identify strategies and priorities for supporting development of market-oriented agriculture, with emphasis on improved production-market coordination.
  • . The consultation found that industrial processors and newly emerging agribusinesses - such as fast food chains, supermarkets, packaging plants and hotels - collectively provide significant new opportunities for market-oriented production.
  • . On the role of government in promoting market-oriented agriculture, the Chiang Mai consultation noted that, in all case studies reviewed, government resources or programmes had helped establish private sector linkages and contracting agreements which then catalysed market-oriented production.

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    Gainer
  • . The relationship between market-oriented activities and market-oriented culture: implications for the development of market orientation in nonprofit service organizations.
  • . The relationship between market-oriented culture and market-oriented activities: implications for the development of a market orientation.
  • . The relationship between market-oriented activities and market-oriented culture: implications for the development of market orientation in nonprofit service organizations.
  • . The relationship between market-oriented culture and market-oriented activities: implications for the development of a market orientation.


    Identify Emerging Market Opportunities : HBS Working Knowledge
  • . Consequently, while it may be true that multinational companies can invest in China more easily than they can in India, managers in India are more inclined to be market oriented and globally aware than managers are in China.


    Karen Lauter Utgoff Consulting : Market-Oriented Strategy
  • Approach Market-oriented strategy defines goals and focuses action based on the structure of the marketplace.
  • . Principal’s Background Karen Utgoff is a market-oriented business strategist.
  • . Areas of expertise: Strategic marketing, market-oriented business strategy and business planning.


    Ch. 3 - Winning Markets: Market-Oriented Strategic Planning
  • . Turner Chapter 3 Winning Markets: Market-Oriented Strategic Planning Strategic Planning How do companies adapt and respond to changing marketplace? Market-oriented strategic planning Strategic Planning Managerial process of developing & maintaining a viable fit between organization's objectives & resources and its changing market opportunities.

  • MARKET ORIENTED ?



    Press Releases

  • The Market Oriented Organisation By Karen Kueh (Published in ‘Campus & Beyond’, a weekly column written by Swinburne academics in the Borneo Post newspaper) ASK any organisation what it means to be market oriented and they are likely to point to their marketing department or talk about knowing what their customers want.
  • . There are other elements of a market oriented organisation.
  • . Truly market oriented organisations have distinctive customer-sensing capabilities.
  • . Gathering and use of market intelligence Market oriented organisations have effective and responsive intelligence gathering systems.
  • . To be customer and competitor oriented, the organisation needs to gather, interpret and act upon market information in a systematic and timely manner.
  • . To this end, it is important to develop a corporate culture based on market-driven values such as being innovative, cost effective, efficient, forward looking and service oriented.
  • . Top-management emphasis Efforts to develop a more market oriented organisation have to be driven from the top.

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